Daisy & Mabel Privacy Policy

Last updated: 9 August 2025

1. Introduction

Welcome to DaisyandMabel.com — home of the Daisy & Mabel English Club and related learning resources.
We care deeply about your privacy, especially when it comes to children’s information.
This Privacy Policy explains how we collect, use, store, and protect personal data from visitors, parents, and students.

By using our website or enrolling in our programs, you agree to the practices described below.

2. Who We Are

  • Website Owner: Natasha Stephens (Founder & Author)

  • Business Name: Daisy & Mabel English Club

  • Contact Email: [email protected]

  • Business Location: Stuttgart, Germany

We are the data controller under the EU General Data Protection Regulation (GDPR) and UK GDPR.

3. What Information We Collect

We only collect the information we truly need to run our programs and improve our services:

A. Information You Provide Directly:

  • Parent/guardian contact details (name, email, phone number, address)

  • Child’s first name and age (no surnames for children are stored publicly)

  • Emergency contact details for club participants

  • Payment and billing information (processed securely via Stripe)

  • Any messages or inquiries you send us

B. Information Collected Automatically:

  • Website usage data (pages visited, time spent on site) via Google Analytics (with IP anonymisation)

  • Browser and device information (for website performance)

C. Sensitive Information:
We do not request or store sensitive personal data (such as medical or religious information) unless voluntarily provided by parents for safety reasons during classes.

4. How We Use Your Information

We use personal data only for:

  • Managing class registrations and bookings

  • Communicating with parents about schedules, resources, and events

  • Sending learning materials and updates (only with your consent)

  • Processing payments securely

  • Improving our website and resources

  • Complying with legal obligations

We never sell or share your personal information with third parties for marketing.

5. Children’s Privacy

Our website and classes are intended for children aged 6–9 but we only collect personal information from parents/guardians, not directly from children.

In compliance with COPPA (US) and GDPR-K (EU):

  • Any online accounts, if created, are registered in the parent/guardian’s name.

  • We do not display children’s images or names without explicit written parental consent.

  • Parents can request at any time that we delete their child’s data.

6. Data Sharing & Third Parties

We share personal data only when necessary:

  • Payment processing: Stripe (PCI-DSS compliant)

  • Email newsletters: MailerLite (GDPR compliant, based in the EU)

  • Website hosting: Bluehost (servers with secure, encrypted storage)

  • Online lessons (if applicable): Zoom or similar platforms

Each provider is bound by data protection agreements and cannot use your information for their own purposes.

7. Data Storage & Retention

  • Data is stored securely on password-protected systems.

  • We keep necessary information for as long as you are an active customer.

  • We delete or anonymise personal data within 12 months after you stop using our services, unless required by law to keep it longer (e.g., financial records).

8. Your Rights (Under GDPR/UK GDPR)

You have the right to:

  • Access the personal data we hold about you

  • Request corrections to your data

  • Request deletion of your personal data

  • Withdraw consent for communications at any time

  • Receive a copy of your data in a portable format

To exercise these rights, contact us at [email protected].

9. Cookies

Our website uses essential cookies for functionality and analytics cookies for performance tracking.
You can adjust cookie preferences in your browser settings at any time.

10. Security

We use industry-standard measures to protect your personal information, including:

  • HTTPS secure browsing

  • Encrypted payment processing

  • Regular security updates for our website platform

However, no online transmission is 100% secure, and we encourage parents to supervise children’s internet use.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in the law or our services. Updates will be posted on this page with a new “Last updated” date.

12. Contact Us

If you have questions or concerns about this Privacy Policy, please contact:

Daisy & Mabel English Club
Attn: Privacy Officer
Email: [email protected]
Location: Stuttgart, Germany

 

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